Sr. Digital Account Manager ($80,000)

Sr. Digital Account Manager

The Sr. Digital Account Manager is the primary relationship owner for an assigned group of top-tier digital marketing client accounts with responsibility for the retention and growth of those clients. The Sr. Digital Account Manager works across a number of verticals, leading a variety of digital marketing and creative/branding projects, and ensures final assets and campaigns are delivered to the highest degree of quality and performance. The Sr. Digital Account Manager has an important position in that they straddle both standing for the success of the client and tbk – striving to create ongoing win-win relationships. Without a strong account manager guiding a client relationship, a client account won’t reach its fullest potential. This is a well paying professional position that holds a lot of responsibility at tbk.

Responsibilities of the Sr. Digital Account Manager position include:

• Oversee the project management of digital marketing and other creative projects (e.g., digital adverting, SEO, email marketing, social media management, video, sell sheets, logo design, stationary/collateral, etc.).
• Ensure the timely and successful delivery of solutions in accordance with customer needs and objectives.
• Strategize and offer digital marketing and creative solutions to clients where there is an opportunity for the client to generate better business performance.
• Lead the production team to compile regular performance reports.
• Act as the primary point of contact for clients; answer and quickly respond to client emails and phone calls; lead client meetings; deliver performance reports.
• Proactively identify product and service issues and resolve them expeditiously.
• Work with the development, digital, creative and content teams to consistently improve client websites and digital marketing campaigns for optimal success and to better serve the overall success of the given strategy.
• Partner with tbk’s leadership to develop strategy, participate in sales and consulting meetings and assist in the creation of Statements of Work.
• Manage account budgets mindfully and successfully.
• Achieve company-set billing targets for a given client portfolio.

Skills required for the Sr. Digital Account Manager position include:

• Prior experience working at a digital marketing agency in an account management role. 
• Successful completion of a post-secondary program in a relevant field (e.g., marketing, advertising, public relations, communications, business).
• At least seven (7) years of experience in professional-client relationship and project management.
• Demonstrated ability to devise and implement strategies that benefit clients.
• Proven ability to lead the management of digital marketing and creative projects; delivering top-quality work in accordance with project scopes, budgets and timelines.
• Ability to absorb, process and effectively communicate complex/technical information in a way that is easy for clients and colleagues to understand.
• Ability to identify a client’s value propositions and communicate such in a clear, concise manner.
• Ability to understand clients’ needs/requests and fulfill on such or identify the proper subject matter expert at the company to support them.
• Strong ability to problem solve, plan, strategize and deliver meaningful web/digital service or product solutions to clients.
• Takes initiative to set own goals and commitments to professional development; takes ownership of one’s own performance; sets and manages the achievement of goals; monitors progress and communicates/asks for help when off pace to achieve a goal.
• Thrives in a fast-paced environment; able to effectively prioritize, escalate and follow-through on expected deliverables in accordance with deadlines and urgent matters.
• Exceptional relationship management skills; ability to listen, understand, empathize, communicate constructively and connect well with clients.
• Employs a strong understanding of web/digital analytics and uses such knowledge to glean meaningful insights and deliver strategic recommendations to improve marketing performance.
• Above average skill in Microsoft Office’s suite of software including Microsoft Word and Excel.
• Strong familiarity with Google Ads and Google Analytics platforms.
• Excellent ability to track performance in spreadsheets.
• Stellar analytical, organizational and time-management skills.
• An ingrained habit of authentically understanding a situation before responding with recommended solutions.
• Excellent written and oral communication skills.