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Creative Services Manager

by GoodLife Fitness

Position Type: Full-time
Location: London, ON
Date Posted: Jul 24, 2021
GoodLife Fitness

Job Description



Creative Services Manager

Who is a Creative Services Manager?

Our GoodLife Marketing team is looking for a highly motivated creative services leader who is passionate about translating our company’s vision into a meaningful and engaging creative strategy, while generating a vision of consistent high-quality and innovative design ideas. As the Manager, you will champion a team of graphic designers and oversee the creative design of digital and traditional content to support master brand marketing campaigns, sub-brand micro-campaigns, communications, and monthly sales initiatives. The ideal candidate must function efficiently and collaboratively within the creative team while maintaining close ties with brand marketing managers to ensure all creative brand guidelines and integrities are aligned and production timelines are met.

What will you be doing?

  • Guide and help grow a graphic design and video team passionate about creative integration and setting them up for success
  • Lead/mentor the development and implementation of innovative concepts and design that effectively illustrate GoodLife’s brand image, tone and personality
  • Adapt overarching brand campaign designs across multi-channel marketing touchpoints
  • Manage and oversee multiple portfolio creative requests while adhering to GoodLife brand standards
  • Cultivate a collaborative environment while working closely with brand marketing managers to determine scope of a project to ensure creative needs and timelines are met
  • Continually guide and inspire team members towards innovative consumer focused creative thinking and deliverables that could enhance performance and results
  • Develop and elevate internal creative processes and strategies
  • Manage and execute monthly in-club digital content – bringing fresh and engaging fitness content ideas to the table
  • Manage and direct photo/video shoots as required – gaining an in-depth knowledge and go to source of all creative assets
  • Finger on the pulse and knowledge of creative industry trends and best practices

Do you have what it takes?

  • A university degree or college diploma in graphic design/interactive media or related field
  • 4+ years of creative experience managing a team of designers
  • Photography and video management knowledge and experience is required
  • Thorough knowledge of design management and brand development
  • Demonstrate strong leadership and communication skills
  • Exceptional interpersonal, collaborative, and creative problem-solving skills
  • High attention to detail and solutions focused when critiquing and approving creative
  • Strong understanding of design processes – both traditional and digital environments
  • Strong organizational and time management experience in a fast-paced corporate environment
  • Excellence in analytical competitor research to help guide creative direction
  • Extensive knowledge and experience in Microsoft Office and Adobe Creative Suite
  • Committed to contributing to a culture that celebrates diversity, equity and inclusion and embraces social and environmental responsibility
What's in it for you?
  • Ongoing training and development to ensure a long and successful career path
  • Career advancement opportunities
  • Competitive Total Rewards Package
  • FREE Fitness membership
  • Fun and energetic atmosphere to come to every day!

 

At GoodLife Fitness, we are committed to fostering an inclusive, accessible environment, where all employees and members feel valued, respected and supported. We are dedicated to building a workforce that reflects the diversity of our customers and communities in which we live and serve. We are committed to meeting the accessibility needs of persons with disabilities in a manner that respects their dignity and that is equitable. If you require an accommodation for the recruitment/interview process (including alternate formats of materials, accessible meeting rooms or other accommodation), please let us know and we will work with you to meet your needs.

 


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