Social Media Coordinator

About Hive:

Hive Media Group connects audiences with fun and thought-provoking content across our large portfolio of digital brands. We’re driven by our desire to entertain and educate audiences interested in entertainment, parenting, pets, astrology, history, and everything in between. Members of our social media team each manage the social media and email distribution of at least one of our owned and operated digital brands and publications.

Job Description:

Hive Media Group is looking for a Social Media Coordinator to join our team, working on two exciting brands called Higher Perspective and Daily Vibes with over 13M social followers. The ideal candidate will execute, strategize, and help create short video and editorial content focused on mindfulness, self-improvement, astrology, and spirituality.

Our ideal candidate is process-oriented with a love of creativity and community building. The candidate should be able to balance making strategic, data-driven decisions while consistently exploring further avenues to expand our brands’ presences. This role is a great opportunity for an open-minded individual with a passion for positivity, digital marketing, and creating content who wants to make an impact on a large and engaged digital community.

****This is a full-time, in-house/ hybrid position in London, Ontario.*Applicants must submit a cover letter/resume with your application to be considered**

Responsibilities:

• Create original content, including short-form videos (Reels, Tiktok), memes, and any other content as required

• Schedule video and editorial content on Facebook, Instagram, and other platforms

• Execute current affiliate initiatives and promotions, and explore new affiliate opportunities

• Communicate with external affiliate partners and maintain strong partnerships

• Communicate with external video partners and maintain strong partnerships

• Assess brand performance daily using digital analytic tools (Google Analytics, Meta Business Suite)

• Comment and communicate daily with the audience to build a healthy and engaged social following

• Monitor and adjust, as needed, posting cadence and strategy

• Leverage newsletter subscribers and Facebook group members to increase followers and engagement

• Regularly develop and execute A-B testing to drive key performance indicators

• Work closely with video and content team members to provide regular, actionable feedback

• Create social media calendar using social media listening tools and historical performance data

Skill Requirements:

• Social media expertise with a strong understanding of organic algorithms and digital marketing 

• Ability to analyze social media KPIs to make data-driven decisions 

• Proficient in social design tools such as Canva to create original memes, and short-form video content—we’re looking for someone creative who knows what gets people talking, commenting, sharing

• Thrives in a fast-paced environment, able to prioritize and adapt to changing requirements. 

• Self-structuring and process-oriented, you need to be able to stay organized in a fast-paced environment.

• Proficient with social media and analytical tools such as Meta Business Suite and Google Analytic

• Ability to quickly research and learn new areas of brand-related topics

• Knowledge of and passion for mindfulness, self-improvement, astrological, and spiritual content

Why Work for Hive Media?

• Competitive wages

• Employer contribution towards Medical, Dental, and Vision premiums for all regular full-time employees and their dependents.

• Employee Assistance Program (EAP)

• Registered Retirement Saving Plan (RRSP) with company match

• Stock options

• Paid Time Off

• We care about your career and foster a culture of learning. We provide dedicated time to improve your skills, lunch and learns, online courses, knowledge sharing between team members, and many more opportunities.

• A management team focused on performance, growth, engagement, and connection.

• Company-sponsored events and fully hosted summer and winter parties

Hive Media Group LLC is proud to be an equal-opportunity employer committed to a diverse and inclusive work environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, disability, veteran status or any other basis protected by law.   Accommodations during the recruitment process will be provided to ensure a fully accessible process. If you require accommodations during the recruitment process, please reach out.