SEO & Data Analyst

by tbk

Location: London, ON
Date Posted: Jul 15, 2025
tbk

Job Description

SEO & Data Analyst
 

Why You’ll Love It

You’re driven by data, but not for data’s sake—you get genuinely excited when you can translate numbers into real-world impact. Every report you build, every dashboard you craft, tells a story: traffic isn’t just pixels on a screen, it’s people discovering a client’s brand for the first time. You thrive on the daily pulse of an agency environment—managing several client projects at once, juggling quick “status” updates with deep-dive strategy sessions, and collaborating closely with content writers, designers, and developers. You’ll own the full cycle: from audit to execution to reporting, constantly iterating based on what the data reveals.

What Makes You Exceptional

  • Data with Purpose: You’re energized by uncovering insights—turning raw metrics into clear recommendations that drive tangible business outcomes.
  • Storyteller at Heart: You don’t just present charts; you weave a narrative. When you report to clients, you strip away the jargon, highlight the “why,” and paint a vivid picture of what’s working, not working and what’s next.
  • Agency-Savvy: You know how to balance the needs of multiple clients—prioritizing urgent fixes one moment and building 6-month growth roadmaps the next, all while keeping stakeholders aligned.
  • Collaborative Mindset: You speak both “SEO” and “marketing” fluently—comfortably briefing copywriters on keyword intent, working with designers on user experience, and explaining technical fixes to non-technical stakeholders.

What We’ll Give You

  • Competitive Compensation & Benefits: Above-market base salary + performance bonus program
  • Growth & Leadership: Clear career path; quarterly 1:1s; cross-training in CRO, content strategy, and paid media.
  • Work + Life Balance: Flexible in a remote-friendly environment
  • Cutting-Edge Tools & Training: Access to SEMrush, Ahrefs, Screaming Frog, Google 360 Suite, and monthly skill-up budgets.
  • Culture & Perks: Pet-friendly office, team-building events, and mentorship from senior experts.

What We Need From You

  • Data-Driven Mindset: You thrive on diving into Google Analytics, Search Console, and third-party platforms to spot trends, diagnose issues, and recommend actionable optimizations
  • Technical SEO Proficiency: Conduct site audits (crawl-analysis, schema, core web vitals), collaborate with developers to fix crawl errors, optimize site speed, and refine site architecture.
  • Keyword & Competitive Research: Regularly perform keyword gap analyses, map content to search intent, and benchmark against competitors’ backlink profiles and on-page tactics.
  • On-Page & Off-Page Strategy: Work with content writers to ensure title tags, meta descriptions, and header structures follow best practices; identify link-building opportunities and manage outreach campaigns.
  • Analytics & Reporting: Build custom dashboards (e.g., Google Data Studio, Excel) to track organic KPI’s (traffic, rankings, CTR, conversions); present monthly reports and strategic recommendations to the marketing team and clients
  • Collaboration & Communication: Partner closely with marketing strategists, copywriters, designers, and development teams to roadmap SEO initiatives, ensuring all stakeholders understand technical requirements and business impact.

Skills & Experience Required

  • Bachelor Degree or College Diploma in Computer Science, Marketing, Math, or equivalent work experience.
  • 3 + years of experience working as an Technical SEO Analyst / Digital Marketing Analyst with a primary or partial focus on SEO & analytics
  • 2 + years in an agency environment
  • Active Certifications or relevant training and experience in GA4, Google Search Console, Google Tag Manager, Looker Studio, Google Cloud Console (Big Query), Google Apps Scripts
  • Strong working knowledge of HTML, basic JavaScript, Python and Jupyter Notebooks as they relate to technical SEO analysis
  • Proficiency in SEO audit tools such as SEMrush, Ahrefs, Screaming Frog, DeepCrawl, or similar
  • Proficiency gathering marketing insights for analysis and reporting in platforms such as Hubspot Marketing Hub, Salesforce Marketing Cloud / Pardot, Meta for Business (Facebook Business Manager), Linkedin Insights and Mailchimp
  • Advanced Excel (pivot tables, VLOOKUP, macros) or Google Sheets skills for data analysis and dashboarding.
  • Familiarity with content management systems (WordPress, Webflow, SquareSpace, Shopify) and best practices in analytics setup and on-page SEO optimization.
  • Proven ability to manage multiple clients simultaneously, balancing tactical deliverables and strategic roadmaps.
  • Experience with dashboarding and building reports.
  • Experience leveraging AI to support your analysis and reporting activities
  • You are a data storyteller and a strong presenter. While dynamic dashboards are your bread and butter, you’re not afraid of a good slide deck presentation to share strategic insights with business stakeholders.


How to Apply

To apply, please submit:

1. Your resume with a SEO-focused portfolio or case studies that demonstrate measurable results (e.g., keyword ranking improvements, traffic growth, or technical fixes). 

2. A one-page cover letter (PDF) that outlines your proudest SEO/analytics achievement, the tools you used, and the specific impact you delivered. 


Apply Now