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| Position Type: | Full-time |
| Location: | London, ON |
| Date Posted: | Apr 22, 2022 |
Job Description
Email Marketing Manager
Description
When was the last time you bragged about where you work? At CARFAX, we do it every day. Why? Because we’re proud to work for a company with a strong mission and trusted brand. We’re proud to work with people who care about what they do and work hard every day to deliver their best. And just announced, the return of the 4-day work week from May 30th through Labour Day! We’ve created the type of company culture where the term, “work- hard play- hard” isn’t just a catchy saying, it’s part of the #CARFAXdifference! Even today, while working remotely temporarily due to COVID-19, our culture is strong, and our team is connected!
New CARFAX employees must have received or be willing to receive the COVID-19 vaccine by date of hire to be considered for U.S.-based positions. On your first day of employment with CARFAX you will be required to upload your vaccination card into our HR system. If hired, HR will consider requests for reasonable accommodation on an individualized basis.
CARFAX is growing and seeking an experienced Email Marketing Manager to build our email marketing program. Our ideal candidate is a self-starter with an entrepreneurial spirit and a consumer-centric focus. At CARFAX, we work to build long lasting relationships with our customers throughout their used car journey.
As an Email Marketing Manager, you will:
- Work to maintain and optimize consumer messaging
- Act as the subject matter expert for all consumer messaging efforts
- Assist in creation, revision, and QA of marketing campaigns
- Develop test and learn plans across CARFAX’s consumer messaging
- Ensure compliance with consumer protection laws (CAN-SPAM, CCPA, CASL, etc.)
- Create and maintain reporting on marketing efforts
To be considered for this role, you will need:
- Minimum 3 years experience in email marketing and consumer messaging utilizing message automation tools (Iterable, SendGrid, Salesforce, etc.)
- Experience in cross-platform messaging (Push, In-App, Web Push, SMS/MMS)
- Proficiency in creating dynamic messaging utilizing scripting languages (APMScript, Handlebars, etc.)
- Experience working collaboratively with cross-functional teams
- Minimum 3 years experience managing marketing database
- Ability to build test and learn plans around short and long term KPIs
- Proficiency in analyzing data and report building
Bonus Points awarded for:
- Previous SDK Integration and testing experience
- Previous work in the automotive space
- 1 or more years experience with SQL
- Two or more years experience working with Iterable, Klaviyo, and/or Sendgrid
About CARFAX
CARFAX, a unit of IHS Markit (NYSE: INFO), helps millions of people every day confidently shop, buy, own and sell used cars with innovative solutions powered by CARFAX vehicle history information. The expert in vehicle history since 1984, CARFAX provides exclusive services like CARFAX Used Car Listings, myCARFAX, CARFAX History-Based Value and the flagship CARFAX Vehicle History Report. CARFAX is a nationally recognized top workplace by The Washington Post and Glassdoor.com. Based in London, IHS Markit is a world leader in critical information, analytics and solutions.
CARFAX is an Affirmative Action/Equal Opportunity Employer. It is the policy of CARFAX to provide equal employment opportunity to all persons regardless of race, color, sex, pregnancy, religion, national origin, age, ancestry, citizenship status, veteran status, military status, disability or handicap, sexual orientation, genetic information or any other status protected by federal, state or local law. In addition, CARFAX will provide reasonable accommodations for qualified individuals with disabilities. We maintain a drug-free workplace. We are a participant in E-Verify.