Art Director

Position: Art Director

Type: Full-time; Salary

Years Experience: At least 5 years industry experience

Location: London, ON.

Start Date: March 2nd, 2020

Salary: Senior level pay; specifics to be discussed

Group Benefits: Yes

Reports to: Melissa McInerney, CEO & Chief Creative Officer
 

Introduction

With a client retention rate of 94%, it's safe to say our clients put a great deal of trust in tbk's abilities to create, drive and innovate their brands. As strategists, we are often at the table early when our clients are considering new products, new initiatives, new campaigns and more to help drive strategy and results, and you and we both know that a strong brand, compelling story and moving, measurable execution is the vehicle by which all of the best dreams and goals come to life.

And here's where you come in: You want a seat at that table to drive that innovation. Responsibility doesn't scare you; it excites you. You do your research. You have the creative chops to dream up the next amazing brief, and you love collaborating alongside other creatives to hone the concept. Your leadership skills build up the whole creative team, producing something yourself and your team are proud of. The thought of presenting and selling the direction both terrifies but thrills you, and you're prepared to put it all out on the line. You are an empathetic listener, soaking up all of our client's invaluable experience to make the concept and vision even better.

In the Art Director position you would work alongside the whole tbk team, ensuring the vision is fully coming to life, both coaching and teaching along the way to help those you work with be better. You're ensuring all the metrics are set, to measure the success of the vision. Finally, the creative is set free, public for all to see. It's finally happening. But you know the project isn't done, it's just started. You're checking all the measurements to ensure the assumptions are correct and the campaign or digital product is performing well. It's just as much your business at this point as it is your client's, and if something isn't going to plan, you move quickly to address it. And that magical moment happens: The client is growing and selling, thrilled with the results, and asks the question: "Hey, do you have time to help us with another project?"
 

Art Director Position:

The Art Director will play a critical role in tbk's continued delivery of award-winning web design, branding and digital marketing solutions. She/he will immediately step into a role as a respected leader in the company, region and sector, will be mentored directly by tbk's CEO & Chief Executive Officer, Melissa McInerney, and will have the potential to become an executive at tbk in the future.
 

Responsibilities of the Art Director position include:

• Research industries/sectors to create brand, campaign and digital briefs
• Determine how best to represent a concept visually
• Determine which photographs, art or other design elements to use
• Develop the overall look and style of a website, print piece or other marketing campaigns
• Review and approve designs, artwork, photography, video and graphics developed by colleagues
• Talk to clients to develop an artistic approach and style
• Coordinate activities with other artistic and creative departments
• Present designs to clients for feedback approval
• Create website and digital wireframes using modern and effective UI/UX techniques
• Represent tbk in new client sales meetings
• Assist senior staff with marketing strategy development

Skills required for the Art Director position include:

• Successful completion of a post-secondary program (degree, diploma or certificate) in an applicable field
• Senior understanding of project management processes
• At least 5 years marketing agency experience; specific experience on web design projects
• Flawless grammar and punctuation skills
• Intermediate understanding of web analytics
• Basic understanding of Search Engine Optimization (SEO)
• Not necessarily an expert in all but a high understanding of popular digital marketing programs such as digital advertising, email marketing, blogging, social marketing, SEO, etc. and how they integrate to build a strong marketing strategy
• Ability to use Adobe design programs (Photoshop, InDesign, Illustrator)

To apply for this role, please send a cover letter and resume to jointheteam@tbkCreative.com.
 

A message from the president at tbk, Andrew Schiestel:

To give you background, tbk is a company that helps other companies successfully compete. We do this through producing some of Canada's most effective web design, branding, digital marketing and marketing software solutions. The company is comprised of over 40 staff members and is based in downtown London, ON. right across from beautiful Victoria Park.

Our company has been recognized for many industry and business awards and for that we're grateful. In 2020, tbk was named to the Canadian Business Growth 500 list which ranks "Canada's Fastest-Growing Companies". In 2016, tbk was named Small Business of the Year at the London Chamber's Business Achievement Awards. And for five consecutive years (2016-2020), tbk has been named Top Web Design Provider in London by Consumer Choice Award.

By joining our team, you'll be part of the company's mission to help make businesses better through innovative uses of technological, digital and creative solutions. Some of our current clients include: 3M® Canada, Davis Martindale LLP, Eckler Ltd., Extendicare Canada Inc., Hino® Canada, Jiffy Lube® Ontario (59 stores), Lerners LLP, Old Oak Properties, Tricar and Yogen Fruz®. You may also be involved in projects with tbk's subsidiary company, AODA Online, a web accessibility software that has serviced over 1,000 corporate users across Canada.

tbk is passionate about improving the community too. We established tbk's Women in Tech Scholarship which pays for the first year tuition of a female student entering Fanshawe College's Interactive Media Design program. If staff have large vet bills, we pay for them (75% up to $3,000 per incident) through tbk's Molly Fund. And this past summer, tbk's Molly Fund opened to the public where families who have a dog that requires a medical amputation surgery can apply to the Fund for financial assistance.

I respect every team member at tbk because they strive to improve the lives of their team, our clients and our community. If you feel like you'd jive as a tbk employee and fit the requirements of this position, we look forward to hearing from you.

Together, we can make things better.

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Please let us if you require accommodations to assist in your application for this position.

To apply for this role, please send a cover letter and resume to jointheteam@tbkCreative.com.