Technical Copywriter

Technical Copywriter

Description

StarTech.com is currently searching for a Technical Copywriter to join our growing Digital Marketing team. The Technical Copywriter will write persuasive copy for a wide range of content with the goal of promoting StarTech.com’s broad portfolio of IT connectivity products and corporate value proposition.

The Technical Copywriter will collaborate with stakeholders in Marketing, Product Strategy, and Product Development in order to develop effective content and support key initiatives such as campaigns, digital marketing, product launches and sales enablement. 

If you’re interested in playing a key role in StarTech.com’s marketing communications strategy while writing content targeted at IT professionals and channel partners, this could be the perfect opportunity for you!

What will you be doing?

• You will write copy to support StarTech.com’s marketing communications initiatives and content plan for use on a variety of applications including StarTech.com’s website, email campaigns, social media, public relations, blogs, case studies, white papers, advertising, and training resources.
• You will proactively develop storylines, narratives, and top-of-the-funnel content using inputs from the internal product roadmap, industry trends, and common support questions.
• While incorporating SEO and key word best practices and ensuring brand consistency across all communications, you will maximize the visibility of StarTech.com content in digital applications.
• You will collaborate with the broader marketing team to create and execute on a content calendar, targeting content towards different stages of the customer journey.
• While showcasing your project management skills, you will manage the workflow for all copywriting projects from inception to deployment which will include conducting creative briefs, conducting product research, and incorporating edits and required approvals.
• You will stay current on trends, best practices, and competitors in the technology industry to maximize and improve the effectiveness of developed content.

What can you bring to the table?

• Post-secondary education in English, Journalism, Marketing, Communications, or another related discipline.
• 3-5 years’ experience in content marketing or copywriting for digital and traditional media with a focus on B2B and the technology industry.
• Experience writing on technical subjects and a portfolio of work related to technology and/or B2B is an asset.
• Strong creative thinking skills and the ability to think conceptually.
• Excellent writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar.
• Proven ability to demonstrate brand voice and a strong attention to detail.

How to Apply--Please select the one that works best for you!

1. Submit your resume in confidence by applying on-line directly to startech.com/careers
2. Apply via our LinkedIn posting on our LinkedIn Careers Page

About Us:

We are in the business of human-centered experiences starting with yours. We believe delivering on our promise of "hard-to-find, made easy" begins with an employee experience founded in opportunity, teamwork, empowerment, and curious minds always asking what if. Not only does our commitment to the exceptional deepen relationships with our partners and customers, it also ignites connection within our team.

Born and raised in London, Ontario, Canada and now taking on the world, we are a vibrant and growing tech company with a proven track-record of success. StarTech.com makes it easy for IT professionals around the globe to identify, find, get and use the hard-to-find connectivity parts they need to enable and enhance their technology solutions.

Operating in 23 countries globally, we are honoured to be named by Kincentric in 2019 as one of Canada’s “Best Employers” as well as “one of Canada’s fastest growing companies” for a ninth year in a row by “Profit 500”.

StarTech.com is an Equal Opportunity Employer. In accordance with the Accessibility for Ontarians with Disabilities Act, 2005 and the Ontario Human Rights Code, StarTech.com will provide accommodations throughout the recruitment, selection and/or assessment process to applicants with disabilities. If selected to participate in the recruitment, selection and/or assessment process, please inform Human Resources of the nature of any accommodation(s) that you may require in respect of any materials or processes used to ensure your equal participation.

Apply now